Dr. Scholl's needed to get more interest for its blister treatment products, particularly for female athletes. AdMedia delivered on that need with a campaign to extend Dr. Scholl's outreach to a younger audience with sponsored search results and eye-catching graphics.
|Unique Visitors||67% increase|
|Total Visits||98% increase|
|Cost per Unique Visitor||41% decrease|
|Cost per Visit||72% decrease|
|Maintained Audience Engagement||2.1+ PVs/visit|
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