Blog

We’re Heading to the California Realtors Expo in Anaheim!

Posted August 28, 2012 by fran @ 5:20 pm

The AdMedia team is gearing up for the California Association of Realtors (CAR) Expo on October 2-4 in Anaheim, CA! We’re very excited for this event as it will give us tons of opportunities to touch base with numerous realtors and other professionals in the real estate industry. (more…)

Filed under: Events

Enhance Visitor Browsing Experience and Boost Revenue Using XML Feeds

Posted by fran @ 10:05 am

If you’re a publisher who wishes to add extra features to your blog, information website, or online store(while earning more money in the process), you should consider adding an XML Search Feed to your website. Now the term may look scary especially for beginners, but don’t worry; this won’t involve any sophisticated knowledge of code and you don’t have to learn any fancy skills to implement it. (more…)

Filed under: Blogroll,Company Headlines

How to Get Around Users’ Ad Blind Spots

Posted August 21, 2012 by fran @ 12:08 pm

Low CTRs on banner ads could be due to ad blind spots. Some users are so used to seeing ads in the usual places (i.e. sidebars, top of the webpage) that they develop blind spots towards online ads, and their eyes just glaze over advertisements without really seeing them.

If your ad campaign is suffering from online ad blind spots, don’t fret. The following tips below should help you optimize your campaigns and help put your brand in front of customers. (more…)

Filed under: Blogroll,Company Headlines

At AdMedia, We Work Hard, But We Play Hard, Too!

Posted August 14, 2012 by fran @ 10:10 am

We’ve all heard the saying about how all work and no play makes you a dull person. We here at AdMedia understand that completely, which is why while we work hard on our products and services, we also make it a point to include a whole lot of fun into our culture. (more…)

Filed under: Company Headlines

AdMedia Launches New Cross-Channel Remarketing Platform

Posted August 8, 2012 by fran @ 3:26 pm

Comprehensive Remarketing Package Is Fully Customizable and Targets Customers Across Various Channels and Platforms

BURBANK, CA–August 8, 2012- While it’s known as one of the most effective forms of advertising on the Internet, remarketing typically has been limited to display ads. Until now.

AdMedia, the leading provider of performance-based advertising solutions, today announced the launch of their new cross-channel remarketing package. Designed to provide advertisers the most comprehensive remarketing package available, AdMedia’s new offering ensures advertisers are able to reach customers across various channels and platforms, including email, search, mobile, display, video and more.

“With the ability to increase conversions by up to 125%, remarketing is one of the most effective yet under-utilized advertising methods available today,” said Avi N. Bibi, COO, AdMedia. “Our new cross-channel remarketing platform is guaranteed to provide advertisers an even greater increase in conversions and our extensive remarketing technology is powerful enough to locate 98% of users no matter where they are on the web.”

Remarketing enables advertisers to reach people that have expressed an interest in their products but left the site without completing a purchase. Complying with all privacy standards, AdMedia’s remarketing technology tags the user’s computer and adds an anonymous cookie into their browser. The system then “remarkets” the product or service viewed by displaying ads for the advertiser’s site wherever the user is on the web. Whether they’re checking email, watching a video or reading an article, users will see the ad reminding them to complete their purchase.

With AdMedia’s new cross-channel remarketing platform, advertisers’ remarketing campaigns will no longer be limited to one or two channels, but instead, advertisers will be able to tap into just about every corner of the web to reach their customers. Fully customizable, AdMedia’s cross-channel remarketing package is also able to complement an advertiser’s SEO, social media, email and display efforts to ensure that they’ll be able to effectively get in front of their target customers.

For more information, or to get started with AdMedia’s cross-channel remarketing, visit www.remarketing.com.
About AdMedia

A performance based advertising network, AdMedia has been providing Advertisers and Affiliates with marketing solutions since 2007. AdMedia connects advertisers to consumers across many channels, including industry leading email, domain, social and search networks. More than 60,000 advertisers utilize the AdMedia network to advance their offers. A privately held company headquartered in Burbank, AdMedia has domestic offices throughout the state of California. Connect with AdMedia on the web at www.admedia.com, on Facebook at facebook.com/AdMediaCommunity and on Twitter at Twitter.com/Ad_Media.

 

Filed under: Press Releases

The Secret to Successful Remarketing is Utilizing Various Channels

Posted August 7, 2012 by fran @ 10:14 am

If the online advertising world were a classroom, Remarketing ads would be the bright student that always gets results. This advertising model effectively brings users back to a website and can increase conversion rates to up to 125%.

However, not a lot of people are aware that Remarketing has an overachieving sibling that has an even higher success and conversion rate. Meet Cross Channel Remarketing, the advertising innovation by AdMedia that enables advertisers to take their Remarketing campaigns to a whole new level.

(more…)

Filed under: Blogroll,Company Headlines

New Social Search Tool Puts Search Back in the Hands of the User

Posted August 1, 2012 by fran @ 12:29 pm

AdMedia’s SWIKI Toolbar Includes Rating Component and Opportunity to Support Charity

BURBANK, CA August 1, 2012 There are 87.8 billion monthly searches worldwide conducted on Google sites alone. Wouldn’t it be great if there were a way to make those searches more productive and support a good cause at the same time? That’s where SWIKI, the new multifaceted search enhancement tool from AdMedia comes in. This social search extension works alongside a user’s web browser, providing the ability to search the most popular search engines via a single site. (more…)

Filed under: Press Releases

3 Remarkable Courses that Can Turn You into an Online Advertising Genius

Posted by fran @ 10:38 am

Whether you’re a small business owner who wants to gain new customers, or a blogger that wishes to make more money through affiliate programs, knowing the ins and outs of online advertising is a must. Having knowledge about how Internet advertising works will not only allow you to create campaigns that are more effective, it will also save you a lot of money in ad costs. (more…)

Filed under: Blogroll,Company Headlines

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